Monday, April 12, 2010

Lifelong & Social Media

If you’re reading this, you probably know that Lifelong is on Facebook and Twitter. We also set up a YouTube channel for your viewing pleasure and are slowly pulling together years of videos scattered around the web. And hey, thanks for reading our new(ish) blog!


Community outreach is very important to what we do. Our education department uses these and other online tools like http://homohealth.org/ to help prevent the spread of HIV. Public Policy uses Facebook, Twitter, and a separate online network to encourage people to speak up about important legislation. The MPowerment Project, Lifelong's program for GLBTQ youth ages 16-22, has its own website and (sporadically updated) MySpace page. The Events department uses them to promote - you guessed it - events, and our fundraising department relies on them to bring in the money that keeps our doors open. There's even a Facebook page for Lifelong’s Thrift store.


So we’re feeling pretty social. Is it working?


Lifelong adds 40-50 new Facebook fans every week (which is fantastic) and we want to use that and other social media tools to help us provide food, housing, case management, and other services for people who need them. We also want to find new ways to encourage people to keep themselves, and each other, safe from HIV.


Please tell us how we’re doing, and suggest ways for Lifelong to use social media to further our work!